David Keller

David Keller


David is President and Chief Strategist at Sierra Alpha Research LLC, where he helps active investors make better decisions using behavioral finance and technical analysis. He is a former President of the CMT Association. Learn More 

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Three Trendlines I'm Watching Next Week

Three Trendlines I'm Watching Next Week

In early October, market trends appeared to make sense—at least, as much as could be expected in 2022. The S&P 500 Index ($SPX) had just made a new 52-week low, the U.S. dollar had just achieved a new 52-week high, and the 10-Year Treasury yield had...   READ MORE 

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Limited Upside Until This Chart Changes

Limited Upside Until This Chart Changes

I was reviewing my weekly ChartList reports this afternoon and noticed this one, showing the top performing sectors for the week. Only three of the 11 S&P 500 sectors were up on the week: Consumer Staples, Utilities and Health Care. Not exactly an offensive powerhouse on the top...   READ MORE 

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The Bullish Case for Gold

The Bullish Case for Gold

While gold has not done much in 2022 in terms of absolute returns, the SPDR Gold Shares (GLD) has indeed outperformed the SPDR S&P 500 (SPY) by about 11% year-to-date. Why has gold not done better as a safe haven? It's all about the U.S....   READ MORE 

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The Perfect Chart for Navigating 2022

The Perfect Chart for Navigating 2022

Bruce Fraser joined me on The Final Bar this week and shared a thought-provoking point & figure chart of the S&P 500 index. With the recent upswing, you can use a horizontal count to identify potential upside targets for the bear market rally. (Yes, I am still labeling...   READ MORE 

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Top Ten Stocks in Accumulation Phase

Top Ten Stocks in Accumulation Phase

When someone sends me a ticker to review, the first thing I do is bring up my standard two-year daily chart on StockCharts. And the very first question I ask myself is always the same: is this chart in an accumulation phase or a distribution phase? Now that is a...   READ MORE 

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What a Difference a Day Makes

What a Difference a Day Makes

On Thursday, the S&P 500 index opened around 3500, which is a fairly significant level. That price point represents a 50% retracement of the 2020-2022 bull market phase. Was I surprised to see a bounce off the 50% retracement level? Absolutely not. As Katie Stockton shared on The...   READ MORE 

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New Dow Theory Confirmed Sell Signal

New Dow Theory Confirmed Sell Signal

OK, so we know the market is going down. And, save for a mid-summer bear market rally, the S&P 500 and Nasdaq have been in fairly consistent downtrends. Last week, I highlighted the extreme bearish readings in the AAII Survey(it's worth noting that this weekNAAIM...   READ MORE 

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Exceptionally Bearish Breadth

Exceptionally Bearish Breadth

I have very fond memories of time spent in the Fidelity Chart Room, from discussing the merits of contrary opinion with teams of financial advisors to teaching student investment clubs about the value of technical analysis. But one of my favorite "behind the scenes" moments came in 2009....   READ MORE 

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It's Not a Stock Market, It's a Market of Stocks

It's Not a Stock Market, It's a Market of Stocks

I was taught early on that "a rising tide lifts all boats" and that the real game as an equity investor was to get the market call right. Forget about the individual stocks and instead focus your attention on the macro call. Because most stocks just follow the...   READ MORE 

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As Goes NVDA, So Goes the Market

As Goes NVDA, So Goes the Market

I find semiconductors to be an important group to watch, given that they essentially provide the "backbone" to our modern information economy. Pretty much every product we use at this point has a chip involved, so if chip makers are doing well, then I can assume the economy...   READ MORE 

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Making Sense of Mass Hysteria

Making Sense of Mass Hysteria

Friday's sudden 3-4% drop felt like a wake-up call of sorts. At least it did for me, as I remained bearish through much of the recent rally phase. How could the market rally given all the macro headwinds -- inflationary pressures, higher interest rates, a hawkish Fed? Tony...   READ MORE 

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I'm Calling the Top in the S&P 500

I'm Calling the Top in the S&P 500

A key breadth indicator, which has indicated every swing top thus far in 2022, generated another sell signal on Friday. By the way, in case you're wondering, today's title is a direct reference to my friend Tom Bowley's quite well-timed show on StockCharts TV,...   READ MORE 

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Can The Final Bear Turn Out the Lights?

Can The Final Bear Turn Out the Lights?

Since the initial rally off the June low, we've been reinforcing the importance of upside resistance in the 4150-4200 range. This is based on an initial Fibonacci retracement off the lows, and also happens to be the peak from early June. On Wednesday, we finally closed above this...   READ MORE 

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Why a Lower VIX is Bearish for Stocks

Why a Lower VIX is Bearish for Stocks

While the VIX is often termed the "fear gauge" because of its inverse relationship to stocks, it's really more of a measure of volatility -- implied volatility, that is, which means it's looking at the S&P 500 options market, which then "...   READ MORE 

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Why Breadth is Bullish... For Now

Why Breadth is Bullish... For Now

If you found this article through the Saturday, August 6 ChartWatchers newsletter, please click on this link to read this week's article instead. If I had just one thing to use to understand the markets and predict what was coming next, it would be a daily chart of...   READ MORE 

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It's All About That 50-Day Moving Average

It's All About That 50-Day Moving Average

For the last couple months, when someone would bring up some bullish argument, my response would usually be something like, "Sure, but we're still below the 50-day moving average." I've learned that this game is all about identifying a key level, price, signal, or...   READ MORE 

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Financials Rallied on Friday, But Is It Enough?

Financials Rallied on Friday, But Is It Enough?

The top gainer in the S&P 500 index on Friday was Citigroup (C), up over 13% on a strong earnings report. So the chart is obviously bullish, right? Not so fast. It is very easy to get drawn into short-term signals like one-day price movements. But the trick...   READ MORE 

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What Happens if FAANGs Break Out?

What Happens if FAANGs Break Out?

Despite the long-term macro trends of higher interest rates, higher inflation and a hawkish Fed, growth stocks have managed to log some pretty decent gains in recent weeks. I've spoken often on the importance of the FAANG stocksdue to their outsized influence on our very growth-oriented equity benchmarks....   READ MORE 

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New Low for Semiconductors is Not Bullish

New Low for Semiconductors is Not Bullish

Semiconductors are what I consider a "bellwether" group. These companies truly provide the backbone of the modern information economy, so, when these stocks are doing well, the economic conditions are most likely strong.  The SMH is featured a number of times on my Mindful Investor Live ChartList, mainly...   READ MORE 

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All Eyes on Technology Stocks

All Eyes on Technology Stocks

Most of my conversations this week on The Final Barwere related to the tactical upswing in risk assets this week, paired with the realities of a long-term bear market phase.At what point does the market rally enough that a short-term gain becomes more of a long-term recovery? Well, first...   READ MORE 

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Looking For a Bottom? Watch RSI.

Looking For a Bottom? Watch RSI.

When the market is in a confirmed downtrend, which I certainly believe it is, your investor game needs to rotate from a focus on capital growth to a focus on capital preservation.As long as the trend remains negative, and the price momentum remains bearish, there is no real reason...   READ MORE 

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One Chart to Rule Them All

One Chart to Rule Them All

One of my early mentors, Ralph Acampora, suggested that, if you want to understand the trend in the S&P 500, you simply need to look at the chart of the S&P 500.What is the trend? Are we seeing higher highs or lower lows? Where are...   READ MORE 

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Lighter Volume Screams Market Top

Lighter Volume Screams Market Top

I've written that bear market rallies can be sudden, severe and seductive. The move off the lows in May certainly seems to check all three boxes!Using analysis of price action, breadth indicators and volume techniques, I'll show how the similarities between the current market upswing...   READ MORE 

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Why Bear Market Rallies Are So Seductive

Why Bear Market Rallies Are So Seductive

2022 has been a clear bear market phase for risk assets, particularly the equity markets. The signs were building in January, seemed validated by a new low in February, then were absolutely confirmed with the failed breakout above 4600 in late March. Somewhere in the first three months of the...   READ MORE 

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How to Smile During a Bear Market

How to Smile During a Bear Market

It is super difficult to disconnect from the emotional impact of investing. I've often spoken of the dangers of endowment bias, where we tend to hold on to a losing position despite very clear evidence that we should cut our losses.As legendary technical analyst Ralph Acampora told...   READ MORE 

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This Chart Says More Downside for S&P 500

This Chart Says More Downside for S&P 500

We are now in the seasonally weakest half of the year, which is why "sell in May and go away" comments have made the annual rounds. While the Sell in May approach has not been particularly successfulin recent years, it is indeed based on the general tendency of...   READ MORE 

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The Most Important Chart of the Day

The Most Important Chart of the Day

Some of my most painful experiences as an investor have come when I have been undisciplined. I would get away from my daily and weekly routines, act rashly when I noticed a compelling chart, and usually end up regretting that decision in a big way. I learned that, by going...   READ MORE 

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Key Sentiment Indicator at Bearish Extreme

Key Sentiment Indicator at Bearish Extreme

My weekly investment routine involves a review of key sentiment indicators every Thursday. This is mainly because the survey data I review is usually updated on Wednesday and Thursday of each week, so it's a perfect time to reflect on survey data (how investors are voting with their...   READ MORE 

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Updated Downside Targets for the S&P 500

Updated Downside Targets for the S&P 500

Back in January, I shared a video with four potential outcomes for the S&P 500 index. These ranged from the "very bullish" view, where the SPX would rise to 5000 and beyond to the "very bearish" view involving a retest of long-term Fibonacci levels....   READ MORE 

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How to Ride Out the Bear Market

How to Ride Out the Bear Market

How can we ride out this bear market? Before we can answer that question, we first have to define what qualifies as a bear market. Very often, a decline of 20% or more from the most recent high is used as a yardstick to define a bear market. That seems...   READ MORE 

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Flailing Financials Finally Finished?

Flailing Financials Finally Finished?

This week's release of the Fed's March meeting minutes painted the picture of a hawkish Fed committed to raising rates to curb inflation. These latest comments from the Fed helped to push the Ten-Year Treasury Yield ($TNX) higher, finishing the week just above 2.7%. This...   READ MORE 

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Utilities vs. Technology - Which Sector Wins?

Utilities vs. Technology - Which Sector Wins?

In a fantastic sign of the times, I find myself writing an article with a legitimate discussion as to which of these two sectors has a more attractive technical setup - Utilities or Technology. For younger investors, the idea that anything other than Technology would be leading the market is...   READ MORE 

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The Renewed Rise of Bitcoin

The Renewed Rise of Bitcoin

In hosting The Final Bar on StockCharts TV, I get the opportunity to ask successful traders and market practitioners which charts are top of mind in their process at any given time.I've found this to be a fantastic way to track market sentiment from some of the...   READ MORE 

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The Two Directions for the S&P 500

The Two Directions for the S&P 500

Jesse Livermore famously said, "There is a time to go long, time to go short and time to go fishing." On a Fed meeting day, I often find that it's one of those "fishing" days. Plenty of speculators will try and game this meeting...   READ MORE 

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The Line in the Sand for AAPL

The Line in the Sand for AAPL

The major equity averages finished the week in a position of weakness, with the S&P 500 index once again testing the key support level of 4200. We've talked about the 4200 level many times for the S&P 500, most recently in terms of that...   READ MORE 

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Playing Price Swings and the Risks of Leverage

Playing Price Swings and the Risks of Leverage

"There is nothing more painfully bullish than a bear market rally." - Dave Keller, The Final Bar, February 24, 2022 We've been tracking the signs of distribution since November of last year. As the S&P 500 made new highs into December and January, the...   READ MORE 

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The Indicator to Watch for DIS and $SPX

The Indicator to Watch for DIS and $SPX

The current chart of Walt Disney Co. (DIS) provides a perfect case study on how the Relative Strength Index (RSI) can be used to better understand the underlying trend in a stock. Disney rallied off its March 2020 low along with most other names, but the real outperformance began in...   READ MORE 

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S&P 500 Using Ichimoku Cloud Model

S&P 500 Using Ichimoku Cloud Model

The Ichimoku cloud model (often just referred to as the "cloud model") is a traditional Japanese technical indicator which actually combines three separate trend-following devices. I spent some time on Japanese trading desks earlier in my career, and was always fascinated at how much I would see candlestick...   READ MORE 

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Downside S&P Projections Using Fibonacci

Downside S&P Projections Using Fibonacci

I recently posted a video on four potential paths for the S&P 500, from the very bullish (S&P gets over 4800 in the next six weeks) to the very bearish (S&P breaks below 4000).Today, I wanted to dig a little deeper into using...   READ MORE 

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Hindenburg Omen Signals Downside Potential

Hindenburg Omen Signals Downside Potential

The Hindenburg Omen is a bit of a controversial indicator. I often get asked about it from financial media outlets, as the name itself is enough to stir up investor fear. What is this indicator, and what can it tell us about current market conditions? The Hindenburg Omen was developed...   READ MORE